Here’s What You Need to Know About Influencer Marketing Scrolling through social media without seeing a sponsored post or two is nearly inevitable these days thanks to influencer marketing. Although it isn’t a new concept to the industry, influencer...
What is a brand, exactly? Brand is a word that gets tossed around a lot, especially in the marketing industry, but you may have wondered from time to time, what is a brand, exactly? When someone says the word “brand” – what do you think of? A company name? A logo? An...
2022 Social Media Trends: What to Look Out for This Year Still not certain on what the social media scene is looking like for next year? Take a look at these four 2022 social media trends you should try in your marketing strategy: 1. Shopping is now Social...
Happy Birthday to Us: A Look Into 40 Years of Systemax It’s been 40 years since Systemax was started by my dad, Steve Jackson. Very few companies can say that they’ve lasted this long, so this anniversary is a milestone. If there’s one thing that’s consistent...
Bitmap and Vector: What’s the difference and which format is best when it comes to logos? Bitmap and vector. Vector and bitmap. Two file formats that, from the outside, don’t seem all that different. In fact, at a glance, you’d probably think...
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