6 Social Media Management Tools I Can’t Live Without
From creating content to posting to reviewing analytics, those who work with social media know how it can be a bit overwhelming at times to think about what all has to be completed every day. The good news is that there are a number of tools to save time and make your job a LOT easier.
Take a look at these 6 social media management tools I can’t live without:
1 . ClickUp
To start off with, we have a big one: ClickUp. This is the project management our team uses. Without ClickUp, I don’t know how I would keep myself organized. (Well, actually I do… and it’s not pretty!) It keeps all social deadlines nice and structured so that my desk isn’t filled with random Post-It notes.
ClickUp is also where our social media calendars our kept. It actually allows us to view everything in a calendar format which changes the game for content scheduling. Clients can access the calendar to proof posts and directly make comments with changes. This makes finalizing calendars an easy process! One of the features I appreciate about ClickUp is the ability to set automations. If a social post isn’t marked scheduled, it lets you know.
With other features such as Docs, our team is able to work together in real-time to brainstorm and lay out a social strategy. My Docs section is filled with random content ideas, video scripts, notes on analytic data, and much more.
Having everything in one spot instead of 25 different apps keeps things running smoothly! (Okay… maybe 25 apps is a bit dramatic to say, but you see what I’m saying, right?)
2. Meta’s Creator Studio
Creator Studio makes page management ten times easier, especially when you manage multiple pages. One of the ways I utilize Creator Studio is to schedule posts and stories. With multiple posts and stories going out a week for multiple accounts and platforms, it’s not ideal to manually post. Creator Studio allows you to schedule out days, or even weeks in advance. I like to schedule out posts every Monday morning so that it’s taken care of for the rest of the week. You also get to designate times the posts will go out. (This does matter for your page to perform its best! You can read more about this here.)
Creator Studio acts as one dashboard for all of your pages. No more bouncing around – it’s all in one spot! A bonus is that Instagram is tied into it. You can kill two birds with one stone by posting on all accounts at the same time through Creator Studio.